PELÉ & TREVILLION
PLAY LIKE PELÉ – SNICKERS 2017
Top global creative agency Irish International & production company Piranha Bar, brought the magic of two football masters together.
Said Director, Gavin Kelly : “This spot unites Paul Trevillion with his famous muse Pelé in a totally unexpected way. The new Snickers spot is a spectacular salute to soccer’s most iconic player with Paul’s magnificent drawings appearing several stories high!’
Ten collectable Trevillion art Pele Snickers stickers
The commercial launched a major Snickers campaign, which appeared in 40 Countries.
Special thanks to the master himself – Pelé & to Gavin Kelly, Andy Clare, Noel Byrne, Joanna Cawley, and all the talented creatives at Irish International who made this exciting project such a joy & privilege to be part of.
